General Director, Ciclope Studio, Bolivia
Alejandro Monrroy is the General Director at Ciclope Studio, based in Santa Cruz de la Sierra, Bolivia. With over 24 years of experience in the advertising and marketing industry, he has held leadership roles in major Bolivian television networks, including ATB, RED UNO, and BOLIVISIÓN, where he significantly elevated channel rankings and pioneered innovative projects like Bolivia’s first video mapping.
His expertise spans graphic design, motion graphics, 2D/3D animation, and brand management, and he has worked with high-profile clients such as AB InBev, Grupo Piñeiro, Budweiser, and Pepsi.
Monrroy’s academic background includes studies in Advertising and Marketing at Escuela de Negocios Los Andes, Communication at Universidad Católica Bolivia, and specialized training in Audiovisual Direction (IDEP, Barcelona) and Video Mapping (VJ University, São Paulo).
He is also a recognized speaker, having presented at the Escuela de Creativos de Argentina (2022), and served as a jury member for the Effie Awards Bolivia (2024).
His creative leadership at Ciclope Studio focuses on merging art, technology, and impact, earning national accolades like the Locoto Publicitario Award (2021–2024) and multiple FEXPOCRUZ Golden Palm awards for standout projects.
Beyond his professional achievements, Monrroy is known for groundbreaking work in immersive experiences, including international video mapping projects (Brazil, Chile, Dominican Republic) and sensory documentaries.
