Gabriel Fernandes de Andrade Rodriguez is the Senior Art Director of TBWA\Media Arts Lab.

He started working in graphic design, following his father's example, and after a few years decided to move into the advertising industry.

Gabriel graduated in advertising in São Paulo, Brazil. And later had the opportunity to study creativity at a specialized school.

During his career, he was able to work with great people at Atomic Dublin, VMLY&R, Leo Burnett, Monkey-Land and more.

Brands he has worked with include Tic Tac, Bayer, Philips, BrewDog, The North Face, Kinder, Shell, Audi, Bradesco, Nestlé and Samsung. Gabriel is currently working for the Apple brand.

Gabriel has been honored at the Latin American Design Awards, Mad Stars, Premios Lusófonos, New York Festivals and El Ojo, and was on the jury for the AdForum PHNX Awards.