All food and drinks
Goods, the implementation and promotion of which have the restrictions in legislation (tobacco, alcohol, etc.)
All fast moving consumer goods, excluding food and drinks
Technology, homewares, furniture and lighting, toys, fashion, home appliances, other durables
Pharma, OTC drugs, wellness
Cars and other vehicles, auto products and services, logistics
Retail stores, restaurants, fast food, chains, supermarkets, pubs, food delivery, public utilities providing water, gas, electricity and other services
All tourism and travel related services
Live events, museums & galleries, sports (including cybersport), gaming, other recreation
All media and publications, including videogames, streaming services, music, TV and radio stations, books, news, digital platforms, movie distribution and other media
All business-to-business products and services
All non-product-based social responsibility campaigns aimed to address social, ethical and environmental issues in order to protect and / or improve a brand's reputation. All non-product-based campaigns, including event sponsorship to build the image / raise the profile / shape the perceptions of a brand
Outdoor&Indoor advertising on social topics. Members can be charitable and non-profit organizations. Brands and agencies can also submit their cases to this category if they were developed in conjunction with the aforementioned organizations
- Residential real estate: apartments on the secondary market and new buildings, penthouses, apartments, townhouses, cottages, country houses, country houses with land
- Commercial facilities: office buildings, shopping complexes, hotels, restaurants, warehouses
Outdoor advertising implemented for the public sector
Projects implemented for e-commerce platforms and marketplaces
Outdoor advertising implemented for educational institutions/platforms
Campaigns implemented for telecom-operators
Campaigns implemented for financial sector
Farming, viticulture and winemaking, gastroindustry, agrotourism, foodtech and agrotech, agro-education, scientific research projects, technologies and production in the agro-industrial and fishery complex, mineral fertilizer production, veterinary and animal care, deurbanization and business projects for rural areas
To participate in the competition, works are accepted that were implemented by the agency and / or the advertiser (brand) in the period from January 1, 2023 to September 1, 2024, but have not participated in Red Apple before
Deadline for submission of works - September 20, 2024
Mandatory requirement - work is accepted in English
Work upload format:
1. Application in English
- all fields of the application are required;
2. Video case (required):
- in English or with English subtitles;
- a link to a video (YouTube or Vimeo), a resolution of at least 720p (preferably 1080p);
- video duration no more than 2 minutes;
3. Project URL
4. PDF presentation (preferred):
- no more than 15 slides
- aspect ratio 16: 9
5. Presentation board (optional):
- an image with key visual elements of the project and its description, .jpg, .png file (with a width of at least 1772 pixels, a resolution of at least 150 DPI)
- file size no more than 75 MB
6. Audio file (required for EXCELLENCE IN AUDIO)
- mp3, 192 Kpbs
- or a link to a video (YouTube or Vimeo) containing the original audio track and synchronized subtitles in English, at least 720p resolution)
7. Accompanying materials (mandatory for Outdoor & Indoor)
- photo confirmation of the project implementation
Attention! It is forbidden to place the logo or the name of the agency in the work, including in the link, the name of the channel on the video hosting or in the name of the file. Jobs violating this rule will be disqualified.
Access to the material uploaded by the participants has: the organizing committee and members of the Jury.
A fragment of the video case can be used (can be displayed on the screen) during the award ceremony.
It is forbidden to place the logo or the name of the agency in the work, including in the link, the name of the channel on the video hosting or in the name of the file. Jobs violating this rule will be disqualified.
Access to the material uploaded by the participants has: the organizing committee and members of the Jury.
A fragment of the video case can be used (can be displayed on the screen) during the award ceremony.