Managing Director of Sky CA / Tajikistan, Founder of TAG Advertising Group, Tajikistan
Sherali Djurabaev is a key figure and recognized leader in Central Asia’s marketing industry, with an impressive 30 years of practical and entrepreneurial experience. As the head of Sky CA / Tajikistan (part of WPP, the world’s largest communications holding company) and founder of TAG Advertising Group—the country’s largest advertising holding company—he sets the direction for the development of the entire regional market. Under his strategic leadership, large-scale campaigns are created and implemented for key global and national business giants: The Coca-Cola Company, MegaFon, T-Bank, Nestlé, and Orimi Trade.
Sherali is a co-founder and Chief Marketing Officer (CMO) of the AI platform Predictory, which provides AI-based analytical products to the largest banks and telecom operators in Central Asia.
Sherali’s outstanding professional standing is regularly confirmed by his work on judging panels: for the past four years, he has been a member of the jury for the prestigious E+ Awards, serving as senior judge for three of those years. In addition, Sherali is a sought-after keynote speaker at major industry forums (Digital Bridge in Astana, Digital Wave in Almaty, BEMA in Moscow, “Silver Mercury,” and the Days of Branding and Advertising in Minsk), the author of the book „Sell First, Produce Later“, and the creator of original educational courses for marketers and startup founders.