
Executive Creative Director, Dentsu Creative / Dentsu Redder, Vietnam
Livio Grossi serves as Group Executive Creative Director at Dentsu Creative and Dentsu Redder in Vietnam. Originally from Italy, where he developed his professional perspective during the era of MTV’s visual culture, Livio has built a successful career in the Asian market. In his work, he focuses on exceptional craftsmanship, unconventional concepts, and the creation of brand narratives that shape contemporary culture.
Livio’s projects for progressive local and international brands, including BitisHunter, not only drive business growth for clients but have also propelled Vietnamese advertising onto the global stage. His creative solutions have won numerous awards at major international festivals, including The One Show, ADC Awards, One Show Asia, Spikes Asia, Adfest, MadStars, and Caples.
Livio is regularly invited to serve as an expert on international judging panels. He has evaluated entries at such prestigious events as Adfest, Caples, One Show Asia, MadStars, Latvia ADC, as well as the national Vietnam Young Lions competition.