Chief Creative Officer, Monks, Mexico
Daniel de León Tanner is a creative leader with more than 20 years of experience in the advertising industry in the Mexican and Peruvian markets. As Chief Creative Officer at Monks, he oversees the creative direction of projects for General Motors Mexico.
Throughout his career, Daniel has worked at VML Mexico, Grey México, and VML Perú, developing communication solutions for brands such as General Motors, Nestlé, Movistar, Coca-Cola, HSBC, Volvo, Uber, and Google.
His work has been recognized at major international festivals, including Cannes Lions, The One Show, Art Directors Club, D&AD, the Clio Awards, the LIA Awards, New York Festivals, and AICP. Daniel has won 16 Cannes Lions, a Grand Prix at The One Show, and a Grand Prix from the Art Directors Club.
Daniel also has experience serving on the juries of international festivals, including Wave Festival Brasil, El Ojo de Iberoamérica, Creative Circle México, Cíclope Latin America, and the Kyiv International Advertising Festival. In addition to his work in the industry, he has been teaching at the Miami Ad School in Mexico and Peru for over 15 years.