Head of the Department of Special Projects and Social Media, hh.ru , Russia
Victoria Arsentieva is an experienced specialist in the field of PR and digital marketing. Currently, he holds the position of Head of the Special Projects and Social media department at the company hh.ru. Victoria works with companies such as VK, OK, Telegram, TikTok, Habr, Picaboo, Durov Code, VC, Tproger, supporting projects, and also collaborates with bloggers and opinion leaders.
Victoria has extensive experience in various positions in large companies such as In vitro, Beeline, Sberbank and MTS. She started her career in 2014 at Invitro, where she held the position of senior PR manager, and then continued to develop her skills, becoming a senior PR and SMM manager at Beeline, and then head of business at Sberbank. Her portfolio includes successful projects related to the rebranding and transformation of companies.
In addition to project management, Victoria actively participates as a member of the jury at major events such as the E+ Awards. Her work has been awarded a number of awards, including Proba Awards, Effie, Silver Mercury, Global Finance, and others, which highlights her professional achievements and contribution to the development of PR and marketing.