Chief Creative Officer, Soda, Russia
Alexander Mikhalev is the Chief Creative Director at Soda.
He is an expert with extensive experience working with such large clients as Kimberly clark, Huggies, Nokian, TUI, Etazhi, Zoom Zoom, Discovery, Slavyanka, Alfa BankViasat, MTS, Rokler.
Before joining Soda, Alexander worked for 5 years as an art director at Tengo, and later as an art director at Cosmos.
He was a speaker at VK Prostor "Creative Thinking", NRF Regions (2024), AKAR Practicum (2024), Mads (2024), etc. He also participated as a Jury member at Red Apple (2024), SilverMercury, MIX, Wow Awards, Perspectum Awards, Workspace.
During his career, Alexander has received a number of awards at famous festivals, including MIXX Awards, E+, Red Apple, ADCR, Proba, Wow Awards, White Square, Silver Mercury, NPBC.
