Chief Creative Officer, VML, India
Mukund Olety is the Chief Creative Officer of the VML, India and Creative Head of Studio X, INSWA. He leads a team of over 150 creatives across 3 offices and is ranked among the top 100 CCOs in the world. In his current role, he is responsible for the overall creative direction and reputation of the agency.
He took the agency from zero Cannes Lions to a Grand Prix and multiple Lions, all in one year. Under his leadership, VML India was placed No.3 on the Cannes Lions APAC Ranking, for the first time ever.
Prior to joining VML, he was at BBDO China leading the creative teams on Mars Wrigley, Visa and Volkswagen. He has also worked with Leo Burnett in Malaysia and Ogilvy in India.
Mukund has worked on a host of envy-inducing brands: The Coca Cola Company, Dell, Colgate, Unilever, Mars Wrigley, IDFC First Bank, Volkswagen, Mercedes, McDonald’s, Carlsberg, Samsung, Durex and Nike. His work on these brands have won him over a hundred awards globally including a Cannes Lions Grand Prix.
He has also served on jury panels and partnered with various local and international organizations to mentor young creatives.