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Program

Members
Дарья Ивницкая
Менеджер по маркетингу в ГМИИ им.Пушкина
Elena Artyomova
Lecturer at the Marketing and Brand Management Program, British Higher School of Art & Design; Director of Business Science, Dentsu Aegis Network
Svetlana Olshanskaya
Lecturer at the Marketing and Brand Management Program, British Higher School of Art & Design; Partner, Smartberry
Elena Mishutina
Lecturer in Marketing and Brand Management, British Higher School of Art & Design; Consumer Insight Manager, BSH
Andrey Purtov
Curator of the Marketing and Brand Management program, British Higher School of Art & Design

A workshop, in which participants will take 3 modules on marketing and brand management from experts and design the unique solution in 2 hours. Key modules of the workshop: consumer insights, development, communication strategy.