Jury

Hirofumi joined Dentsu in 2002, and started out as a media planner at the local branch office in Nagoya. Six years later, he made an unusual move to the creative department at the Tokyo Head Office, and his talent bloomed.

He has worked for clients such as Google, Sony, Astellas Pharma, and he was also on the 2020 Tokyo Olympics Bid presentation team. His recent work covers a wide range of fields that go beyond the borders of advertising such as business partnerships with TV stations, newspapers and publishing companies, using his experience in media, as well as partnerships with startups such as the highlighted bio-venture company, ‘Euglena’. He also leads the project for Matsuko-roid, the world’s first android to host a TV show.

Hirofumi’s work had been recognized at Cannes Lions, Clio, New York Festivals, among others.