Irina Romanova

Executive Director PHD, Russia

Co-chair of the RACA Pharma Communications Committee and moderator of the RACA webinar series on pharma communications.
Jury member: MedMen Healthcare Creative Awards, Roskachestvo Hackathon, NPBK, Golden Drum.
Speaker of conferences and forums: NRF, New Retail Forum, Russian Creative Week, etc.

As an Executive Director, Irina is responsible for the development of PHD agency products, network and financial coordination, agency marketing, as well as personnel management and development.
Irina has extensive experience working with brands from various categories. At various times, she was responsible for the development of communication strategies, the implementation of innovative media approaches and analytical tools, as well as the development of new media directions for Procter & Gamble, TEVA, Bayer, Wimm-Bill-Dann and others.

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