ALEXANDRA KONDRASHTINA
CEO, MediaCom
Alexandra joined the MediaCom team in 2007. For 13 years in media agency she’d been working in many divisions: as part of Consumer Insights groups, led the Digital strategy for the P&G client, held the position of P&G digital leader in Russia, Ukraine & Belorussia. Founded MediaCom Beyond Advertising's cross-media special projects department focusing on technological innovation. Got a position of Chief Digital & Innovation Officer in 2019 and at the same time (till 2020) was leading the entire Coca-Cola & Multon team (all media). Among Alexandra’s awards are Effie Europe, Digital Communication Awards, Festival of Media Global, Effie Russia and others. Since June of 2021 had become the CEO of MediaCom Russia.