Jury

Shona Read is a Strategy Director at PHD Global Business, delivering innovative communications solutions for global clients such as ŠKODA, VF and HP.

Shona joined PHD in 2013, after leaving a career in management consulting to pursue her creative interests by means of a career in media and advertising. A true citizen of the world, Shona worked in Australia, Asia and the Middle East before landing on the London doorstep of PHD.

Since then, Shona has developed into one of PHD Global Business’ most creative and strategic thinkers, working across FMCG, apparel, motors, entertainment and tech brands hand-in-hand with 20+ of the agency’s biggest local markets. From working on three continents, Shona believes fresh ideas and innovation comes from diversity and individuals from different backgrounds coming together.

When not working, Shona is either running exhibitions supporting up-and-coming artists or adventure travelling to all corners of the world, from Carnival in Rio to hiking the Himalayas.