ШОРТ-ЛИСТЫ

08 Декабря 2017
ШОРТ-ЛИСТЫ

INNOVATIVE ADVERTISING

Title Agency Subcategory
1 1 MB Campaign Marvelous Best innovative solution in advertising and marketing
2 Nike K11 — Digital Korobkas Gocream Best innovative solution in advertising and marketing
3 SBERBANK NEIGHBORHOODS GOOD Moscow Best innovative solution in advertising and marketing

RADIO ADVERTISING

Title Agency Subcategory
1 TRANSFORMERS HACK THE RADIO RODNYA Radio advertising

ADVERTISING CAMPAIGNS

Title Agency Subcategory
1 Made By Diabetics РА Восход FMCG
2 SBERBANK NEIGHBORHOODS GOOD Moscow B2b
3 1 MB Campaign Marvelous Human services
4 1st Grrrade BBDO FMCG
5 Master & Margarita. I was there SLAVA Media and entertainment
6 FIND OUT YOUR NAMESAKE AIRPORT SMETANA Human services
7 The Untouchables Publicis Russia Human services

PROMO CAMPAIGNS

Title Agency Subcategory
1 Barni. Launch a Rocket into Space Action Best integrated campaign
2 RIBBONIZATION BBDO Best direct marketing campaign/CRM
3 Predictions by Simpsons Havas Moscow Best digital marketing campaign
4 Car Curling РА Восход Best event marketing campaign (including sponsorship)
5 1 MB Campaign Marvelous Best digital marketing campaign
6 #1917LIVE: What if Twitter existed 100 years ago? RT Best digital marketing campaign
7 SBERBANK NEIGHBORHOODS GOOD Moscow Best integrated campaign
8 Barni. Launch a Rocket into Space Action Best sales promotion campaign
9 PayWrestling Cheil Russia Best event marketing campaign (including sponsorship)
10 SBERBANK NEIGHBORHOODS GOOD Moscow Best digital marketing campaign

SOCIAL ADVERTISING

Title Agency Subcategory
1 The Untouchables Publicis Russia Outdoor/print advertising
2 TOY ZHYRY ('WEDDING SONG') STRANA media team / MOVATORS idea farm TV and cinema advertising
3 #IBrushMyTeethIHelp SPLAT COSMETICS Advertising campaigns
4 IT'S NOT A COUB MORE Advertising campaigns

TV AND CINEMA ADVERTISING

Title Agency Subcategory
1 Everybody Loves Crabs. Antipodes РА Восход FMCG
2 Everybody Loves Crabs. Husband РА Восход FMCG
3 For those who work for three Leo Burnett Moscow FMCG
4 LET'S NOT BE BLUNT AMVBBDO FMCG
5 Made By Diabetics РА Восход FMCG
6 "Stars" DDB Russia Durable goods

TV AND CINEMA ADVERTISING (CRAFT)

Title Agency Subcategory
1 Made By Diabetics РА Восход Best direction
2 Magne B6 Kids. Antidrama Fetish Film Best direction
3 Everybody Loves Crabs. Antipodes РА Восход Best visual effects and animation
4 Reward those who seek no rewards SLAVA Best direction
5 Racoon-Drummers AIDAPIONEER Best visual effects and animation