Jury 2023

Anatoly Lukashin

Executive Director, Head of Integrated Communications Department, SBER, Russia

Over 14 years experience in marketing. He started his career in a network advertising agency (ADV group), where he was engaged in media planning for such clients as Alfa-Bank, LVMH, MTS, Kia and other brands. Then, in one of the largest telecom operators, VimpelCom was responsible for digital advertising, solving various tasks of promoting the company's products and services, covering the entire range of tasks from image communications to performance. From 2015 to present In the Sber Group, he rose from the head of Internet advertising to the director of the integrated communications department, being responsible for the effectiveness of media advertising in all media channels.

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